|
|
|
10 Ways To Create A Popular Online Community
10 Ways To Create A Popular Online Community Daniel J. Lesser An online community could be a chat room, e-mail discussion list, discussion forum or other technologies that allow groups of people to communicate at your web site. When you have a...
13 Ways To A Build A List Of Readers Of Your Ezine
If you have an ezine or online newsletter you want to send it to potential customers. In order to send it you need a list of people who want to receive it. This article is about how you build a list of subscribers to your ezine.
There are many...
6 TIPS TO SELLING MORE ONLINE
by Oluwafisayo Akinlolu 1. Progressive Discount Offer People would buy more if you tell them there is a price slash on bulk purchase. It really does not matter if the slash is $10 or $1. Give progressive discount offers and watch your sales "sky...
Do You Know Who Owns Your Words?
Writing for the web creates a lot of new questions about who owns all those words circulating out there on web sites, in ezines and in ebooks. What about the CD's created from many of those words in all those digital forms all over the web? Instead...
The Right Way to Build Your Online Business Using Freebies
© 2004-5 by Bruce Carlson
As most people know, freebies carry a lot of weight. One of the
most powerful words in marketing, especially Internet marketing,
is the word "free".
This little word is so powerful that even its mere...
|
|
| |
|
|
|
|
|
from our sponsors
Internet Home Business Training Course
|
What Every Ezine Owner Should Know About Unsold Ad Space
The deadline approaches and your ad STILL has not sold. What are you going to do? Many publishers would leave the ad unsold, but some publishers have found “insider” ways to make money with their hard-to-sell ads.
Let’s face it, if the ad is unused at publication, you have made zero dollars. I'd rather have a money saver or a potential money-maker in the ad slot than nothing at all.
You have four great options for benefiting from your unsold ad spaces.
OPTION 1 - BARTER THE AD SPACE FOR SOMETHING YOU NEED
You may be able to get products and services you need in exchange for the ad. What do you need or want? New website graphics? Software? Jewelry? Whatever you’re thinking of buying, try trading for it first.
Contact possible trading partners and make your barter proposal. A website where you may find barter partners is http://www.craigslist.org . View some of the posts under the Barter category then post your own ad.
If you can barter instead of buying, that ad just saved you money.
OPTION 2 - SELL YOUR AD SPACE AT AUCTION
You can sell your ad for whatever you can get at auction for it. One of the most popular places to auction ezine ad space is http://www.ezineadauction.com Post a listing that describes your list to potential bidders.
If it doesn't sell by auction deadline, that ad slot may still be able to make you money.
How?
Ask yourself “What can I show my subscribers that will help them solve their problems?” Those are the products and services you may want to promote in the ad slot on a pay-per-sale basis.
OPTION 3 PROMOTE AN AFFILIATE PROGRAM
Search for a product or service your list would likely want. For example, if your subscribers are small business owners, find tools, ebooks and software to help them. Find companies who provide these things and check to see if they have affiliate programs.
Affiliate programs pay you a commission when your referrals buy. Choose an affiliate program that matches your readership and that's high quality. Whatever you promote reflects on your company.
For a list of affiliate programs, visit http://www.associateprograms.com or
Didn't Find What You Were Looking For?
Try a Specialized Search HERE
http://www.clickbank.com . If you have never used affiliate programs, a great course on affiliate marketing can be found at
http://www.internetmarketingmadesimple.com/affiliatecourse.html
OPTION 4 - PROMOTE A JOINT VENTURE
You may choose to find other companies to promote on a joint venture basis. The thing about joint ventures is you may be able to get your partner to give a special bonus to your list, especially if your list is large or highly focused.
What kinds of special bonuses?
Special Reports
Online Audios
Online Videos
Tipsheets
Cheat sheets
Ebooks
Teleseminars
Imagine giving your list a gift full of valuable information. Your list will be impressed that you gave them something valuable. Furthermore, they may buy.
Here’s an example of this in action: An ezine owner gave me (and everyone on his list) a free teleseminar with a top marketer. The information was so useful that I bought the full marketing course. The marketer made money, the ezine owner made a commission and I got great information that helped my business.
The way it works is, before your promotion, your joint venture partner agrees to track your giveaway. You give away something your readers can use, and if they buy from your joint venture partner, you get a referral fee.
Some ezine owners are finding that their affiliate and joint venture promotions bring them more profits than selling ads. The downside of running a pay-per-sale promotion in the ad slot is you may find that your promotion doesn’t work. If you run a promotion and it doesn’t make any money, you’re no worse off than running nothing in the spot.
To easily find out about joint ventures, sign up for JV Hotlist at http://www.jvhotlist.com
JV Hotlist lists companies who want to joint venture with ezine owners.
Now you have four potentially profitable options for unsold ad space. Barter for things you want, sell the space at auction, promote an affiliate program or promote a joint venture.
About the Author
Author Raynay Valles moderates the JV Hotlist, which brings joint venture opportunities to ezine owners. Read more at http://www.jvhotlist.com or sign up at jvhotlist@aweber.com
|
|
|
|
|
|
